The Internet Radio Awards (TIRA) has been set up to provide a place where internet radio stations can compete against others to reach the coveted award titles. Each year, the listeners will vote for their favourite internet radio station and help that station reach the top spot. The top spot creates a lot of opportunities for internet radio stations around the world! Such as an increased listener base, an increased station reputation and most importantly, an increased advertising revenue.
The awards are primarily based on listener votes. Votes are made by listeners clicking promotial banners and buttons. Other factors are taken into account however, such as average listenening times, listener interaction and so on. When a station signs up, they are given access to their Station Control Panel, which contains various promotional tools to encourage listeners to vote for them. These promotional tools come in the form of Banners, Buttons and Audio Advertisements. The listeners get one vote per week, which is reset every Sunday at 23:59 GMT. At the end of the voting and assessment term, which is usually about 3 months, the votes are tallied up and ran through several mathematical algorithms to create a data model. We then interpret the results and award the stations with their ranking.
Originally, The Internet Radio Awards was owned an operated by The Carter Group, a web, audio and visual internet agency. The Internet Radio Awards has since been acquired by GTX Technology Ltd. who will continue to move the Internet Radio Awards forward. The team that work for the Internet Radio Awards are experienced broadcasters from all over the world, who have worked on commercial terrestrial radio and internet radio. They know what to listen out for, and the secrets to what makes an excellent internet radio station.
We have compiled a list of the 4 top reasons we believe you should sign up to our awards scheme in order to help you become better informed about what we can do for you.
Ready to sign up?
The Internet Radio Awards (TIRA) was first founded in August 2008 by Dave Stewart as a way to provide Internet Radio stations with the recognition they deserved. Dave had ran many internet radio stations, both successful and unsuccessful, but the fact remained.. The people behind Internet Radio stations are very dedicated, work hard, and try to push the boundaries of radio. However, these stations are way too often overlooked by the larger side of the entertainment industry.
In it's first "beta" testing phase it attracted only 15 stations, but that started something. By the time of the next term, people had seen the advertisements and promotion and started signing up to compete for the award. Prizes were offered from some great sponsors, things such as Web hosting, Shoutcast streaming servers and much more. The Internet Radio Awards was gaining in popularity and becoming even more competitive, with some extremely high quality stations signing up to compete!
In total, nearly 20,000 votes have been cast on the awards in two 3 month periods which is utterly fantastic, and with the re-launch of this brand new website, voting system and the rest of our cool new features we're expecting to see figures rocket upwards!
The Internet Radio Awards, which was previously owned and operated by The Carter Group, is now under the joint ownership of TCG and GTX Technology Ltd.
"This is a fantastic time for the Internet Radio Awards. The number of Internet Radio Stations out there is growing daily, and because there is so much choice, advertisers don't know who to choose, and new listeners don't know where to start. We're hoping that the launch of our new services will change that, and really generate higher listener figures for all stations involved." - Dave Stewart, TIRA Founder and Director of GTX Technology Ltd.
Some of the new services being launched by TIRA are specifically designed to allow radio station owners more control over station promotion and greater insight into their listener behaviour. New social plugins will ensure that station events and news can be cross promoted with very little effort from the station owners, leaving them with more time to concentrate on what really matters.. Their station.
We sincerely hope you enjoy using the new and improved Internet Radio Awards, and we look forward to working with your station for many years to come.
Putting you in touch with internet broadcasters worldwide!
Here TIRA, we have a number of advertising opportunities, designed to increase your brand awareness and revenue. You will be advertising directly to Internet Radio broadcasters from around the world, so as such, our advertising is extremely targeted for those markets that deal with online digital media, hosting services, SMS Gateways, Voiceover Artists and Production Agencies.
Our packages are tiered, scalable, and very affordable. Whatsmore, we are in a position where we are able to tailor our advertising packages to meet your exact needs. Please contact us for more information on available advertising opportunities
Please contact us for more information on available sponsorship opportunities